Seen Studios 10 Years
To celebrate their milestone 10th anniversary, Seen wanted to bring together everyone who helped make the studio through a campaign and live event.
As Seen's work usually takes centre stage, we took this opportunity to give people a peak behind the curtain, creating an identity that combines the two things that make the studio special - people and process.
We drew inspiration from the often unseen side of the creative process, alongside intimate and honest portraits of team members to create an exciting identity that celebrates the studio's achievements, and everyone who got us there.
The event was a huge success, with lots glowing feedback and attendees commenting on how well it connected with the campaign.
Sweat the small stuff
The design focuses on details over finished designs, drawing attention to all the small decisions people make during the creative process.
Sustainability Issue launch
The event also saw the launch the Sustainability Issue magazine, which focuses on environmental challenges faced in the design industry.